Eddie Mills

Eddie has a background of marketing and advertising, both in Australia and New Zealand working for Hoover Australia Pty Ltd and Unilever Ltd. He has also worked for a large Wellington-based advertising agency (account handling) and spent a number of years with the New Zealand Wool Board marketing promotion of consumer goods.

Twenty years ago he set up his own advertising agency and marketing consultancy to provide a complete marketing, promotional and PR service to a large range of clients involved in almost every type of industry, from straight consumer products and services to specialist highly technical products and their end users. In this capacity Eddie has overseen the production and placement of TV, radio and national and provincial press campaigns, selecting media against an agreed target market and scheduling up to 12 months ahead. As part of coordinated marketing campaigns, he has been responsible for the production of packaging, point of sale materials, brochures, show stands, product instruction books and videos and DVDs.

Eddie and Mike have collaborated successfully on many different kinds of projects over the last five years.