Category: Business Building
Over the years we have learned a lot about brand design and marketing for small businesses. We’ve summarised some of the more important points here. If there’s anything else you'd like to ask get in touch and we’ll get back to you with our thoughts. Who knows, one day your question may even appear on this page!
AI Speaks for Itself
Since the advent of OpenAI late last year, there's been a lot of talk about the use of Artifical Intelligence to create marketing material. So we decided to put it to the test. Can AI really cut the mustard when it comes to creating impactful and relevant online content? You be the judge...
Proof that you need to take more care when preparing your next document.
It doesn't matter if you're writing a job application, a business proposal, a Facebook post or a webpage. The simple fact is it can happen to us all. Your automatic spell checker will only take you so far.
Read more about 'Proof that you need to take more care when preparing your next document.'...
Are Websites still relevant these days?
Has the website had its day? Do people even look at business websites anymore? We believe that your website still has a very important place in your online marketing efforts.
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How do I make my branding really stand out?
Modern technology is truly wonderful. These days anybody can create a business card or brochure and get it printed, set up a website or online presence, write social media posts and develop a ‘brand’ for themselves or their business. How will your ‘brand’ stack up?
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Don’t Have a Cow, Man!
Ever read the book Purple Cow – Transform Your Business by Being Remarkable by marketing guru Seth Godin? What is a purple cow, and why should you have one?
Six ways of Referral Marketing
Referral marketing is commonly referred to as ‘word of mouth marketing’. How can it work for your business, and why does it matter?