Synergy Health & Fitness Billbard
The Hutt Motorway and the adjacent railway tracks carry a lot of commuter traffic in and out of Wellington City every day. So it's a prime spot for visual advertising.
This billboard was designed for Wellington-based Synergy Health and Fitness. As a brand visibility exercise, it reminds Wellington-bound commuters that they can work out AND swim at Synergy's boutique facility on The Terrace.